About the Role
- As a Marketing Associate at Atinudah BrandCo, you will play a hands-on role in executing campaigns, supporting client accounts, and driving the day-to-day marketing work that keeps the agency running.
- You’ll assist with content development, client communication, project management, and campaign reporting, learning how to build and manage impactful marketing campaigns from the ground up.
- This role is ideal for someone with a strong creative instinct, digital marketing know-how, and a hunger to grow in a fast-paced, collaborative environment.
- You’ll work directly with the Marketing Account Manager and cross-functional teams (designers, strategists, and content creators) to deliver bold, culture-driven campaigns.
Key Responsibilities
Client & Campaign Support:
- Support day-to-day client communication, task updates, and internal coordination
- Help write briefs, gather campaign insights, and support creative brainstorming
- Assist in preparing presentations, reports, and marketing proposals
- Join pitch efforts and new client onboarding
Content & Channel Execution:
- Develop content calendars and rollout plans for social media, newsletters, and other digital channels
- Draft copy for social posts, email campaigns, and marketing materials
- Coordinate with design and content teams to ensure timely delivery of asset
- Build and execute marketing strategies across digital, social, content, PR, influencer, and events
Project & Task Management:
- Track campaign timelines, deliverables, and revisions across multiple accounts
- Update project trackers (e.g. Notion, Google Sheets) and follow up on outstanding tasks
- Assist in planning campaign activations or client-related events
Performance Tracking:
- Monitor basic KPIs using tools like Instagram Insights, Meta Business Manager, and Mailchimp
- Help compile campaign performance reports and highlight improvement area
- Capture client feedback and support campaign optimizations
Cross-functional Collaboration:
- Work with Atinudah Studio (design/production) and Concepts (events) to bring campaigns to life
- Attend client shoots, events, or activations when required to support execution
Requirements
- 1–2+ years of experience in marketing, advertising, or brand communication
- Basic knowledge of digital marketing, content creation, and campaign execution
- Strong writing and communication skills
- Organized, detail-oriented, and eager to learn quickly
- Ability to multitask across clients and timelines in a fast-moving environment
- Familiarity with tools such as Canva, Meta Ads Manager, Notion, Slack, Google Suite, Mailchimp, Hootsuite, etc.
- Social media management or copywriting experience
- Passion for culture, lifestyle, and the African creative economy