Biz Afric Solutions - Our client is a new private hospital that provides sustainable, efficient, and high-quality healthcare through integrated outpatient, inpatient, emergency, maternity, and diagnostic services.
They are recruiting to fill the position below:
Job Title: Digital Marketing Officer
Location: Lagos
Employment Type: Full-time
Job Summary
- The Digital Marketing Officer will be responsible for creating and implementing online marketing strategies to promote the hospital’s services, enhance its brand visibility, and engage with patients through digital channels.
- This role requires creativity, strong communication skills, and the ability to analyze marketing performance for continuous improvement.
Key Responsibilities
- Develop and execute digital marketing campaigns across social media, email, and search engine platforms.
- Manage and update the hospital’s website content for accuracy and SEO optimization.
- Create engaging multimedia content, including graphics, videos, and blog posts, to promote hospital services.
- Monitor, analyze, and report on the performance of digital campaigns using analytics tools.
- Respond to online inquiries and engage with followers on social media to build community trust.
- Collaborate with clinical and business development teams to promote special programs, health events, and awareness campaigns.
- Manage paid advertising campaigns (Google Ads, Facebook Ads, etc.) to increase patient reach.
- Stay updated on digital marketing trends, tools, and best practices in healthcare marketing.
- Maintain an online reputation by monitoring reviews and ensuring timely responses.
Qualifications & Requirements
- Bachelor’s Degree in Marketing, Communications, or a related field.
- Minimum of 3 years’ experience in digital marketing, preferably in healthcare or service industries.
- Proficiency in social media management tools, SEO, Google Analytics, and online advertising platforms.
- Basic graphic design and video editing skills are an advantage.
- Excellent communication, creativity, and time management skills.
Working Conditions:
- Standard office hours with occasional evening or weekend work for events or campaign deadlines.
Salary
N180,000 - N200,000 monthly.
Application Closing Date
31st August, 2025.
How to Apply
Interested and qualified candidates should:
Click here to apply online