Union Systems Limited (USL) is an original equipment manufacturer that develops international trade and treasury applications that are used by banks, other financial institutions and corporates.

Job Summary

• We are looking for a resourceful Brand, Content & Communications Executive who can turn complex technology into compelling stories, build executive thought leadership, drive search visibility, manage PR activities, and execute marketing initiatives that support business growth. He or she will manage the marketing department.

What You will Do

Content Strategy & Management:

• Develop blogs, case studies, landing pages, newsletters, presentations, and product content.
• Repurpose content into multiple formats including videos and carousels.
• Ensure messaging is consistent across every touchpoint.

Thought Leadership:

• Build and execute thought leadership initiatives.
• Identify relevant industry conversations and create timely content that positions Union Systems as a leading voice.

Public Relations & Media:

• Explore Media DegreesDevelop press releases, media pitches, award submissions, and corporate announcements.
• Manage product launches, events, and demand-generation campaigns
• Monitor media coverage and identify opportunities to increase brand visibility.

SEO, AEO & Digital Visibility:

• Develop and execute SEO and AEO strategies.
• Optimize content for traditional search engines and AI-powered search experiences.
• Analytics & Performance
• Track website, content, and campaign performance
• Produce actionable insights and recommendations based on data.
• Continuously test, optimize, and improve marketing performance.

Who We are Looking For

• 5 – 10 years of experience in B2B marketing, content marketing, brand communications, or public relations.
• Exceptional writing and editing skills with the ability to simplify complex technology topics.
• Proven experience managing content across multiple channels.
• Working knowledge of SEO, AEO, and content optimization
• Experience developing thought leadership content for executives or brands.
• Understanding of PR, media relations, and corporate communications.
• Experience using Marketing automation and reporting tools.
• Strong project management and content planning skills
• Familiarity with AI tools to improve research, writing, and productivity.
• Highly resourceful, proactive, and capable of delivering high-quality work with no supervision.
• Someone with ownership mentality

Bonus Points:

• Experience in fintech, enterprise software, or B2B technology
• Design and video editing skills (Canva, CapCut, Flow etc.)

Method of Application 

Interested and qualified candidates should send their CV to: hr@unionsystems.com using the Job Position as the subject of the mail.